Live sites you can open and judge yourself.

What they needed

An industrial brush manufacturer with real engineering capability and no way for a buyer to find or evaluate them online. Technical buyers search by brush type and by industry; there was nothing on the web answering either.

Scope

• Custom build
• Technical SEO
• Schema markup
• Content structure

What we did

• Structured the site around how buyers actually search — by brush type (roller, strip, disc, wire) and by industry (food, steel, pharma, textile) rather than around the company org chart.
• Built a custom enquiry path around the way this business really wins work: a buyer sends a drawing, the company engineers to it. That became the primary call to action rather than a generic contact form.
• Wrote the technical content: specifications, materials and application detail that a procurement engineer can judge, not marketing adjectives.
• Set up the full SEO foundation — schema, sitemap, unique titles per product and industry page, and Core Web Vitals work.

What they needed

A lead-generation service selling to marketing agencies — an audience that evaluates a vendor by how well the vendor markets itself. The site had to survive scrutiny from people who do this professionally.

Scope

• Custom build
• Conversion copy
• Interactive calculator
• Commercial-intent SEO

What we did

• Led with the specifics agencies actually compare on: exclusivity, verification, delivery time, and price, stated on the page rather than hidden behind a call.
• Built a lead profitability calculator so a prospect can work out their own numbers before enquiring, which pre-qualifies the enquiry and shortens the sales conversation.
• Wrote a full FAQ section addressing the objections this audience raises first — lead quality, replacement policy, and where the leads come from.
• Structured the site for search around commercial intent terms rather than informational ones, since the buyer here is already looking to purchase.